Economy

Deflation: Definition

Educational purposes only. This content does not constitute investment advice. Read our disclaimer

StockCram is not a broker-dealer, investment adviser, or financial institution. All content is for educational and informational purposes only and should not be construed as personalized investment advice. Consult a qualified financial professional before making investment decisions. Past performance does not guarantee future results.

Simple Definition

When prices across the economy are falling - the opposite of inflation.

Why It Matters

Deflation sounds great - everything gets cheaper! But it's actually dangerous. If people expect prices to fall, they delay purchases ('I'll buy that TV next month when it's cheaper'). This kills demand, companies lay off workers, and the economy spirals. Japan struggled with deflation for 30 years. The Fed fears deflation more than inflation.

Key Points

  • Bonds and cash do well in deflation (your dollars buy more over time)
  • Stocks and real estate typically suffer during deflation
  • The Fed will aggressively cut rates and print money to prevent deflation

Related Terms

Common Questions

When prices across the economy are falling - the opposite of inflation. Deflation sounds great - everything gets cheaper! But it's actually dangerous. If people expect prices to fall, they delay purchases ('I'll buy that TV next month when it's cheaper').

Deflation sounds great - everything gets cheaper! But it's actually dangerous. If people expect prices to fall, they delay purchases ('I'll buy that TV next month when it's cheaper'). This kills demand, companies lay off workers, and the economy spirals. Japan struggled with deflation for 30 years. The Fed fears deflation more than inflation.

Bonds and cash do well in deflation (your dollars buy more over time)

Stocks and real estate typically suffer during deflation

The Fed will aggressively cut rates and print money to prevent deflation