The investor's chief problem - and even his worst enemy - is likely to be himself.
What is Dollar-Cost Averaging?
Dollar-cost averaging (DCA) is a strategy where you invest a fixed dollar amount on a regular schedule, no matter what the market is doing.
Instead of asking “Is now a good time to invest?” you just invest. Every week. Every month. Rain or shine.
How It Works
Same investment each month. When prices drop, you automatically buy more shares. When prices rise, you buy fewer. Your average cost per share balances out.
Why DCA Beats Trying to Time the Market
You might think, “Shouldn't I wait for a dip to buy?” In theory, yes. In practice? Almost no one can time the market consistently.
1. Removes Emotional Decisions
When the market crashes, you'll be tempted to stop investing (or sell). DCA forces you to keep buying - which is exactly when prices are best. Your emotions can't sabotage you.
2. “Time in the Market” Wins
Studies show that even investors with the worst timing - buying right before every crash - still made money over 20+ years. Waiting for the “perfect moment” means missing growth.
3. Builds the Habit
Wealth is built through consistent action, not occasional large investments. DCA makes investing automatic - like a bill that's due. You don't decide whether to invest; it just happens.
The truth about market timing:
“Far more money has been lost by investors preparing for corrections, or trying to anticipate corrections, than has been lost in corrections themselves.”
— Peter Lynch, legendary investor
What is the main benefit of dollar-cost averaging (DCA)?
How to Set Up Automatic Investing
Most major brokers make this easy. Here's the general process:
Find the recurring investment feature
Look for “Recurring Investments,” “Automatic Investing,” or “Auto-Invest” in your broker's settings or the trading menu.
Choose what to invest in
Select the ETF(s) you want to buy automatically. Most people start with one S&P 500 fund (VOO, SPY) or their chosen portfolio allocation.
Set the amount
Enter how much to invest each time. Start with what's comfortable - $50, $100, $200. You can always adjust later.
Choose frequency
Weekly, bi-weekly, or monthly. Align it with your paycheck schedule. If you get paid on the 1st and 15th, set investments for the 2nd and 16th.
Confirm and forget about it
That's it. Your investments will happen automatically. You'll get confirmations but don't need to do anything. Check in quarterly at most.
Weekly vs. Monthly: Does It Matter?
Short answer: not really. The difference is minimal.
Weekly
- • More purchase points
- • Slightly more averaging
- • Good for volatile markets
- • More notifications
Monthly
- • Simpler to manage
- • Fewer transactions
- • Easier to align with pay
- • Works just as well
Best practice: Align with your paycheck. If you're paid bi-weekly, invest bi-weekly. If monthly, invest monthly. The key is consistency, not frequency.
What is the best way to choose your automatic investment schedule?
The Power of Consistent Investing
Let's look at what consistent investing can do over time:
$200/month invested in S&P 500 (7% avg return)
$29k
After 10 years
(invested $24k)
$99k
After 20 years
(invested $48k)
$245k
After 30 years
(invested $72k)
*Based on historical S&P 500 average returns. Past performance doesn't guarantee future results.
Notice: after 30 years, you invested $72,000 of your own money and ended up with $245,000. That extra $173,000 is compound growth doing its work. Time + consistency = wealth.
“Pay Yourself First”
Set up your automatic investment to run right after your paycheck hits. Treat it like a bill that's due. If you wait to invest “what's left” at the end of the month, there's rarely anything left. Automate first, then spend what remains.
Set It and (Almost) Forget It
Once your automatic investing is set up, your job is mostly done. You don't need to watch the market. You don't need to make decisions. Just let it run.
But there are still a few things to know - like how often to check your portfolio (hint: not daily), and some basic tax stuff you should understand. That's our final lesson.